# Missing or one-email flows

> Flow gaps are usually a missing core flow, one still in draft, or a flow with only one email. Connect Klaviyo to Claude and ask it to list live flows with email counts, check for welcome, abandoned checkout, abandoned cart, browse abandonment, post-purchase and win-back, and rank gaps by weekly entries. Build the biggest gap first.

Type: Leak (something broke or wastes money)
Run it: Quarterly
Source: https://gooseworks.ai/playbooks/klaviyo-missing-email-flows

## 1. Connect

Give your AI assistant read-only access to Klaviyo.

## 2. Ask

```text
List my live flows and how many emails each one sends. Do I have a welcome series, abandoned checkout, abandoned cart, browse abandonment, post-purchase and win-back? Which are missing, in draft, or only one email long? Rank the gaps by how many people would enter each flow per week.
```

## 3. Act

Build the biggest missing flow first.

## Steps

1. Connect Klaviyo to Claude read-only, through a connector or MCP server if available, or upload an export of your flows with status and message counts.
2. Run the prompt so Claude lists each flow, its status and how many emails it sends.
3. Have Claude estimate how many people would enter each missing flow per week. A gap with very few entries can wait.
4. Build the biggest missing flow first, or extend a one-email flow into a short series.
5. Re-run quarterly and after any account cleanup.

## What it tends to find

No browse-abandon flow, a one-email cart flow, and the post-purchase flow still a draft. (Illustrative example, not a result from a named store.)

## Watch out

Count the people who'd enter each flow before building. A gap with 10 people a week can wait.

## FAQ

### Which email flows should every store have?

The usual core set is a welcome series, abandoned checkout, abandoned cart, browse abandonment, post-purchase and win-back. Which ones matter most depends on how many people would enter each one.

### Is a one-email abandoned cart flow enough?

Usually not. A short series gives shoppers more than one reminder and room to answer common questions. Start by adding one or two follow-ups and compare results with the single email.

### Does this prompt work outside Claude?

Yes. ChatGPT, Grok, Muse or any assistant that can read your Klaviyo flows, live or from an export, can run the same check and rank the gaps the same way.

### Which flow should I build first?

The one the most people would enter each week. Volume decides the value, so rank gaps by weekly entries before building anything, and leave tiny gaps for later.
