# The ad says one thing, the page says another

> Ad and page mismatches usually come from a price change, an ended offer or a swapped product that never reached the ad. Give Claude web browsing and have it list every active ad in the Meta Ad Library, open each link on a phone-sized browser, and compare. Then make the page match, or repoint the ad.

Type: Leak (something broke or wastes money)
Run it: Weekly
Source: https://gooseworks.ai/playbooks/ad-price-different-from-landing-page

## 1. Connect

Give your AI assistant read-only access to Meta Ad Library and A web browser.

## 2. Ask

```text
Open the Meta Ad Library for [brand] and list every active ad. For each one, write down the price, discount, free-shipping promise and product shown. Then open each ad's link on a phone-sized browser and note what the page and cart actually show. List every mismatch: price, offer, product, colour or stock.
```

## 3. Act

Make the page match the ad, or point the ad at a page that does.

## Steps

1. Give Claude web browsing, or paste your Meta Ad Library results and landing page links into the chat. No login is needed.
2. Run the prompt for your brand so Claude lists every active ad with its price, offer, shipping promise and product.
3. Have Claude open each ad's link on a phone-sized browser and add the item to the cart.
4. Rule out planned differences, like bundle pricing or first-order discounts that only show in the cart.
5. Fix each real mismatch: update the page, or point the ad at a page that matches it.
6. Re-run the check every week, and after any price change or new offer.

## What it tends to find

The ad promised $45. The landing page showed $60 in three places. (Illustrative example, not a result from a named store.)

## Watch out

Some prices change at checkout on purpose (bundles, first-order discounts). Check the cart, not just the page.

## FAQ

### Why does a mismatch between the ad and the page hurt sales?

It breaks the promise that earned the click. A shopper who expects $45 and sees $60 often leaves, and you still paid for the visit. Smaller gaps in offer, color or shipping terms cause the same loss of trust.

### Do I need access to my ad account?

No. The Meta Ad Library is public and shows every active ad for any page. Claude only needs a web browser, or you can paste the ads and their links into the chat yourself.

### Can I run this with ChatGPT or another assistant?

Yes. The prompt works in any assistant that can browse the web, such as ChatGPT, Grok or Muse. If yours cannot browse, paste in the ad text and page details and ask the same question.

### What counts as a mismatch?

Any difference a shopper would notice between the ad and what they see after clicking: price, discount, free-shipping promise, product, color or stock. Check the cart too, since some prices change there on purpose.